Maruti Suzuki and IIM Calcutta Innovation – Nurture Cohort 3

Maruti Suzuki India Limited (MSIL), a subsidiary of Suzuki Motor Corporation, Japan, is the country’s largest manufacturer of passenger vehicles. It played a pioneering role in revolutionizing the Indian automobile landscape with the launch of the Maruti 800, and today boasts a portfolio of 16 car models across 150+ variants. With production facilities in Gurgaon, Manesar, and Kharkhoda, along with a modern R&D center in Rohtak, MSIL continues to drive innovation in the automotive sector. India is currently the third-largest automobile market globally, and MSIL holds an impressive ~40% share in the domestic passenger vehicle segment, selling nearly 2 million units annually.

Maruti Suzuki, in collaboration with IIM Calcutta Innovation Park, has launched the Nurture Cohort 3 under its pre-incubation initiative. This program is designed to identify and support early-stage startups from East, Northeast, and Central India. It aims to foster innovation at the grassroots level and offer startups mentorship, exposure to the industry, and the opportunity to pilot their ideas with Maruti Suzuki. Selected participants stand to gain financial incentives, industry collaboration, prototype support, and a chance to scale through MSIL’s extended innovation ecosystem.